The BlueFit Foundation has been established to ‘encourage participation in youth sport and recreation for those who may not otherwise have the inspiration, access or funding’.

A number of passionate and dedicated individuals and companies donate time and money to assist in the establishment and development of the BlueFit Foundation. We rely on this commitment to achieve ongoing funding to provide programs, scholarships and facilities to build achieve the Foundations goals of increasing sporting participation levels across the country.

Sport and leisure play such a large role in shaping the youth of Australia. Unfortunately due to varied circumstances many children do not have access to regular sport and exercise. Although obesity is one product of this fact, the Foundation

concentrates on building participation in structured sport as a way of social and personal improvement in youth. In regional

communities where youth violence is an issue, sport and recreation is used as an effective tool against boredom, and it provides

structure and teaches valuable life lessons like teamwork, practice and respect.

The BlueFit Foundation increases participation in youth sport in three simple ways:

• By providing funding through scholarships to individuals and groups who share a common goal or provide inspiration to others

• Through the management and operation of specific programs such as the Foster Care Holiday Sports Camps and the Regional Schools Sports Carnivals

• Utilising access to various leisure venues plus the construction of new recreational facilities dedicated to youth sport for large groups

The Foundation provides an inspiration to all staff of Gold Coast Leisure, Rackley Swimming and BlueFit. This group of leisure specialists are the drivers behind the Foundation success. The majority of funding is derived from the successful operation of leisure facilities managed by these three companies. The dedicated teams of staff across the country both draw and provide inspiration for the Foundation.

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