Our Values
BlueFit exists to inspire community activity - and the way we show up every day matters. The BlueFit Way brings together the behaviours, attitudes and standards that guide how we work with our customers, our partners and each other.
Our Vision
To be the industry leader in aquatic education,health and fitness, community recreation and wellbeingwith a dedicated, hard-working and fun loving team.
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Hands-on
We bring solutions, notexcuses.
We don’t walk past, wesee it and solve it.
We lead by example,get involved, and inspireothers with our actions
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Inspiring
We choose to serve ourcustomers, or supportthose who are.
We coach each other togreatness.
We leave somethingbetter than we found it
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Collaborative
We are smarter together.
We work as partnerswith our team andstakeholders
We love what we do andit shows
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Innovative
We embrace technology,learning, and new ideas.
We stay open-mindedand adapt to changewith a growth mindset.
We use technology andcreativity to stay aheadand stay lean.
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Trusted
We respect the processand business rules.
We do what we say wewill do.
We act safely, responsiblyand transparently,earning the confidence ofour customers, partnersand each other.
To achieve our purpose and vision we need FOCUS
F
Financial
Performance
O
Operational
Efficiency
C
Community
Engagement
U
Unity &
Leadership
S
Safety &
Compliance
The BlueFit Way
Our Values
These Values cards are our team's ultimate culture spark. Designed as active conversation starters, they are here to help us take our Values off the posters and put them into play every single day.
Hands - On
We get $h!t done! We bring solutions, notexcuses. We don’t walk past, wesee it and solve it. We lead by example,get involved, and inspireothers with our actions
Click to flip the card
Inspiring
We lift our teammatesand celebrate success asone team.We choose to serve ourcustomers, or supportthose who are.We coach each other togreatness.We leave somethingbetter than we found it
Click to flip the card
Collaborative
We share knowledge soeveryone wins.We are smarter together.We work as partnerswith our team andstakeholdersWe love what we do andit shows
Click to flip the card
Innovative
We are proactive, bold,and elevate everythingwe do.We embrace technology,learning, and new ideas.We stay open-mindedand adapt to changewith a growth mindset.We use technology andcreativity to stay aheadand stay lean.
Click to flip the card
Trusted
We follow the rules,they’re in place foreveryone’s benefitWe respect the processand business rules.We do what we say wewill do.We act safely, responsiblyand transparently,earning the confidence ofour customers, partnersand each other.
Click to flip the card
